Alex Ross Perry
United States | 172 min
Swiss Premiere
Language : English

A sociocultural hub, consumer mecca, and source of existential dread, the video rental store forever changed the way we interact with movies. Alex Ross Perry’s documentary essay uses existing footage ranging from TV commercials to blockbuster films, to tell the story of an industry’s glorious, confusing, seedy, and yet undeniably seismic impact on American movie culture.
Resurfacing with a vengeance — for some as a cherished memory of nerdy youth, for others as little more than a whispered legend — the video store, that once-glorious temple of analog discovery (or glorious procrastination), finally receives the cinematic tribute it so richly deserves. Alex Ross Perry, a former clerk at the legendary Kim’s Video in New York — and thus a front-row witness to the sacred rituals of VHS and DVD culture — gathers a dizzying archive of film clips, commercials, and TV snippets, chronicling both chain giants and indie havens. The result is a hilariously obsessive, endlessly insightful ode to cinephilia in its most tactile form, and to the physical space that meant everything to him.
But for Perry — and for Daniel Herbert, whose seminal essay Videoland inspired the film — the disappearance of the video store was no mere technological inevitability. It marked something far more profound: the erosion of public space, the decline of the local community, and the slow fade of a way of life built around browsing, serendipity, and shared obsession. Cinemas, at least, still exist. So let’s go sit in one — and watch three hours of video stores.
Sergio Fant
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Pavements, 2024
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Metal Myths, 2022
Paul Schrader: Man in a Room, 2020
Her Smell, 2018
Golden Exits, 2017
Queen of Earth, 2015
Listen up Philip, 2014
The Sixth Year, 2013
The Color Wheel, 2011
Impolex, 2009

Screenings and tickets


Friday 11 April 2025 19:30
Capitole Leone, Nyon


Editing
Clyde Folley
Sound
Ryan M. Price
Production
Jake PerlinAndrew AdairCinema Conservancy
Sales contact
Andrew Adairandrew@conservecinema.org